Archive for The Business of VJ

A New Ecology Of Video Journalism

Jeff Jarvis has posted a compelling argument that points out the flaws at the unwillingness of the archaic medium of TV news reporting and why it is dying a horrible death.

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TV News Layoffs And The Rise Of Solo Video Journalists

NPPA is resporting that in TV news departments around the country there are layoffs, or rumors of layoffs, taking place in cities like Minneapolis, Miami, Cleveland, and Denver.

The answer is something I and others who ascribe to the backpack or Solo Video Journalist Paradigm have been extolling quite a bit over the course of the past year.

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Gannett Stations Go Solo VJ

According to Michael Rosunblum’s blog, an article from the Denver Post points out the ever conclusive fact that the Solo Video Journalist paradigm is happening no matter whether the detractors want to admit it or not.

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Online Delivery Of Content Matters As Much As Equipment

Gear isn’t nearly as important as we are led to believe

Read that again -  Gear isn’t nearly as important as we are led to believe

So how does this fit into the Solo VJ paradigm?

Although having quality video acquisition tools is important, I think the future for solo video journalists will lie more in online content distribution - not which high end camera one shoots with - or whether it was edited on a MAC or PC.

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Broadcasters recognize the internet as a viable platform for content distribution

A recent article I just read touches on TV news broadcast and it highlights how entrenched traditional broadcast media is with regards to utilizing the internet for video content distribution.

The old school tv station managers are fighting tooth and nail at the idea of transforming their tv news divisions into media news divisions.

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